Building a startup requires a specific type of mental agility that is often absent in larger, more established organizations. In the beginning, the primary goal of any business is to find a repeatable model and survive long enough to scale. This environment is characterized by high uncertainty and a constant need to pivot. When I work with startups I often see a common mistake: hiring deep specialists too early. While a specialist can perform a narrow set of tasks with high efficiency, they often struggle when the business needs them to step outside their lane. Range, on the other hand, refers to the ability to apply knowledge across diverse contexts. For your first ten employees, you need people who can solve problems they have never seen before without waiting for a manual. This article outlines the practical reasons for prioritizing range and provides a framework for building your initial team.
Identifying the Multi Hyphenate Candidate
#The first step in hiring for range is knowing what to look for in a candidate. Traditional resumes highlight a linear career path, but generalists often have non linear histories. They might have changed industries or held roles that seem unrelated on the surface. When I work with startups I like to look for individuals who have successfully navigated transition points. This indicates an ability to learn new systems quickly. You are looking for people who possess a broad base of knowledge coupled with a specific area of competence. These are often referred to as T shaped individuals. They have a depth of skill in one area but a wide horizontal bar of general understanding that allows them to collaborate across functions. Consider the following indicators during your search:
- Candidates who have founded their own projects or side businesses.
- Individuals who have worked in different departments within a single company.
- People who can explain how their work affects the bottom line of the business, not just their specific department.
- Evidence of self directed learning in topics outside their core expertise.
Interviewing for Adaptability and Problem Solving
#Standard interview questions often focus on past achievements within a stable environment. To find people with range, you must change your approach to focus on how they handle the unknown. A startup moves fast, and the problems you face today will be different from the problems you face next month. When I work with startups I like to present candidates with a real problem the company is currently facing. I do not look for the correct answer because often there is no single right answer. Instead, I look for their process of inquiry. Do they ask clarifying questions? Do they consider how their solution might impact other parts of the business? This journalistic approach to vetting helps surface their ability to think systemically. You can use these questions to help your team evaluate range:
- Can you describe a time when you had to complete a task with zero prior experience or instructions?
- If we needed to change our entire product direction tomorrow, how would you contribute to that transition?
- What is a field outside of your professional work that you have spent significant time learning?
- How do you determine which tasks to prioritize when everything feels like a priority?
Building a Culture of Movement Over Debate
#In an early stage company, movement is always better than debate. Specialists often feel the need to wait for perfect data or a clear mandate before they act. Generalists with range tend to be more comfortable with bias toward action. They understand that doing the work is the only way to generate the data needed for the next decision. When you hire for range, you are essentially hiring for speed. You are building a team that can iterate quickly. This does not mean you ignore quality, but rather that you acknowledge the power of the rough draft. The goal is to build a solid foundation where everyone is willing to do whatever it takes to move the needle. In this environment, the phrase that is not my job should be absent. To maintain this momentum, you should focus on these operational principles:
- Reward cross functional collaboration and knowledge sharing.
- Minimize silos by keeping communication channels open across the whole team.
- Focus on outcomes and results rather than the specific methods used to get there.
- Encourage team members to spend time observing how other roles in the company function.
Managing the Transition to Specialization
#There will eventually come a time when your business needs specialists. This transition usually happens once the product market fit is solidified and the business enters a phase of rapid scaling. At that point, the inefficiency of a generalist becomes a liability. However, for the first ten hires, range remains the most valuable asset. The challenge for a founder is recognizing when the shift needs to happen. If you find that your generalists are becoming overwhelmed by the volume of work in a single area, it may be time to hire a specialist to take that weight off their shoulders. This allows your early hires to stay in a high level, strategic role where their range can still be utilized. Ask yourself these questions to determine if you are ready for specialists:
- Are our current processes stable enough that a specialist can follow them without constant intervention?
- Is there a specific function where the lack of deep expertise is currently costing us money or slowing us down?
- Have we reached a point where we are optimizing existing systems rather than inventing new ones?
The Strategic Value of Intellectual Diversity
#Ultimately, hiring for range is about creating a resilient organization. When everyone on the team has a basic understanding of marketing, product, and operations, the company becomes much harder to break. If a key team member leaves, the others can fill the gap temporarily because they understand the broader context of the work. This intellectual diversity leads to better decision making because team members can see problems from multiple angles. It allows the startup to remain nimble and responsive to a changing market. As you build your team, remember that your goal is to create something remarkable and lasting. That requires a foundation of people who are willing to learn, adapt, and move. The complexity of business is high, but by focusing on range, you ensure that your team is equipped to navigate it. Movement is the lifeblood of a startup. Do not let the desire for perfect specialization stop you from making progress today. Focus on building a team that values the act of doing and the constant pursuit of learning.

