Burn Rate

Cash flow tracks the actual movement of money in and out of a business. This article distinguishes it from profit and explains why it determines whether a startup survives.

Burn rate is the speed at which a startup spends its cash reserves. This article defines the metric, differentiates gross and net burn, and explains its critical relationship to company survival.

Cash runway is the measure of time a startup has left before it runs out of money. This article explains how to calculate it and why it dictates every strategic decision.

Financial modeling is the process of simulating your business in a spreadsheet. This article explains why it is essential for decision making, fundraising, and survival.

Pricing in business is a fluid conversation, not a rigid rule. This guide explores how to negotiate software, services, and contracts to rescue capital and extend your runway.

Profit is a theory, but cash is a fact. This article explains how to master the timing of inflows and outflows to survive the ‘Gap of Death’ in business.

Small expenses compound into massive losses over time. This guide provides a framework for auditing your business spending without stifling growth or morale.