Sales Incentives

A SPIFF is a short-term financial bonus for salespeople used to drive immediate results on specific products or goals within a startup environment.

This article defines commission structures and explores how startups use variable pay to align sales performance with company growth through quotas, base pay, and tiered incentives.

This guide provides practical steps for founders to transition from founder-led sales to a structured commission model that incentivizes early employees and maintains business momentum.