A Sales Development Representative is an inside sales role dedicated to outbound prospecting and qualifying leads to ensure Account Executives spend time on high-value opportunities.
This article defines the SDR and BDR roles, explains their focus on prospecting and qualifying leads, and clarifies how they differ from closing roles like Account Executives.
Inside sales is the practice of selling products remotely via digital tools, offering startups a scalable and cost-effective way to grow without the overhead of traditional field sales.